How can you satisfy the benefits needs of a diverse workforce while keeping your time and costs in check?
Today, with competition for quality employees more intense than ever, companies of all sizes, and in all industries, are trending towards offering a range of voluntary benefits that can appeal to, attract, and retain many different generations of employees, from Baby Boomers to Gen Z. These voluntary benefits can range from supplemental medical coverages such as short-term and long-term disability, to identity theft protection, to student loan debt repayment assistance.
A voluntary benefits program is one of the simplest strategies for enhancing your employee benefits offerings, and with little to no cost for your company. In addition, the more robust and thoughtful your voluntary benefits program, especially if you offer both insurance and non-insurance related products, the more attractive your company becomes to both your current and potential employees.
However, if you have young singles, growing families, empty nesters, and people in all stages of their life working for you, it may be challenging to determine what voluntary benefits will be the best fit with your employees’ concerns and lifestyles. Plus, if you offer too many options, you could end up just confusing and overwhelming your employees.
By partnering with experienced professionals who specialize in voluntary benefits programs, like the benefits team at HUB International, you can save yourself and your staff a lot of time and effort. We make implementing these offerings easy and effective by helping you:
Evaluate the makeup of your workforce and what benefits could generate additional employee satisfaction
Tailor your voluntary benefits to reflect your employee demographics, including age, income level and marital status
Provide employees with benefits choices that they can customize to meet their specific needs
Select voluntary benefits products that do not duplicate coverage that you are already providing
For your voluntary benefits program to truly be successful, though, your employees need to actively participate. And they won’t do this unless they understand the advantages these benefits provide, such as choice, convenience and affordability. Thus, it’s critical for companies like yours to educate employees about their voluntary benefits options and the value of these offerings. However, this is not a responsibility you have to shoulder on your own; the HUB International group benefits team can meet with your employees, provide information about the voluntary benefits that are being offered, and help them see why they are important to consider.
How to make your employees aware of their voluntary benefits options
There’s really no bad time to communicate with employees about their voluntary benefits, but an especially opportune moment to do so is during open enrollment since you are already focused on helping employees figure out their core benefits choices, like healthcare coverage.
Your HUB International benefits team will gladly support any effort to educate your employees about all of your company’s benefits – employer-paid and employee-paid – that are available to them by:
Coming to your place of business to run pre-enrollment seminars, post-enrollment refreshers, or lunch and learns
Producing continuing education emails or newsletters that you can share with your employees
Highlighting the important connection between employer-paid benefits and employee paid voluntary benefits in custom communications in the form of payroll stuffers, letters, brochures, and more
Implementing a voluntary benefits program may sound like a lot more work for your team, but, again, the HUB International benefits team will be here to offer the assistance you need and to take the pressure off of you and your staff. We will continuously reassess the products in your voluntary benefits program to ensure that they continue to reflect the needs of your changing workforce, that providers listed in your program are still active, and that the offerings are still providing a benefit in the way of savings and convenience.
Most important, HUB International’s experienced benefits team will provide you and your employees with the highest level of service. We take a unique team-based approach in our benefits group, and across HUB International, which means that there will always be a knowledgeable insurance professional available to answer your questions, respond to an urgent matter, and guide and direct you through any benefits program issues.
If you are ready for a more personal relationship with a trusted insurance agent who is always looking out for you and your business, then contact us today at 833-GoCallHUB.
HUB can help you decide which of the following voluntary benefits may be right for your unique business and workforce, including:
Popular Insurance Products
Short-Term and Long-Term Disability
Long-Term Care Insurance
Critical Illness Insurance
Popular Non-Insurance Products
Pre-Paid Legal Services
Personal Financial Planning Services
Traditional/Non-traditional Education Benefits
Discount Purchase Programs for Fitness Wearables
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